How To Do A Fashion Trunk Show
If youve approached a boutique asking for a trunk show and gotten a bleh answer this is for you. Learn about them through designers websites but before you head out read through these expert tips to guarentee you get the most out of it.
You may need to apply to host a trunk show for events or you may just need to pick up the phone and call a boutique owner.
How to do a fashion trunk show. Please note I have no affiliation with Facebook nor is this post endorsed. It generally goes like this We should do a trunk show Yeah that might be good. Bring some fresh flowers.
Merchandise your stuff with the rest of the store if. This question will be easy to answer if youve invested time in growing a professional network in your local fashion community. By running a Facebook Trunk Shows you can use the power of Facebook to clear old inventory have massive sales gain insight into your clients and even build your email list.
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Today we are talking about bridal boutique trunk shows and what they are all about to get the most out of your wedding dress shopping experience. You may have heard about designers having great success running Facebook Trunk Shows. Research Which boutiques or venues commonly host trunk shows in your city.
Plus an Extra 15 off your order with code. The name comes from the fact that a designer or sales rep will literally show up with a trunk of merchandise to show off. The Dos and Donts.
Leave yourself enough time to get your line and display set up properly. Heres the exact step-by-step process I used to host my own online jewelry trunk show using Facebook. Because were in Florida weve also found that if we have a crowd of people in our office it gets warm.
14 years of experience owning a retail store has taught me that most designers go after a Trunk Show the wrong way. A trunk show is a special event within the fashion world in which an artist or designer puts on a special display of his or her work for review by a select group. Not to be confused with sample sales which offer discounted dresses from past seasons a trunk show is a preview of one designers new collection.
Providing food isnt an essential part of the trunk show experience although coffee and bottled water seem to be well accepted by patients. Adjust the heating or air conditioning appropriately ahead of time. ENTIRELY wrong in fact.
Either way youll need a solid plan in place. I was inspired to do it after listening to an episode of the Flourish Thrive podcast. Align with fellow designers to create an event together to share the cost.
Ebb and Flow of a Trunk Show. How to host a virtual trunk showeven if youve never sold online before. Look at previous successful events in your area find those event organizers.
Find a store you want to sell at and offer to do a Trunk Show to test your product. Now you can swipe my step-by-step formula to create your own Facebook Trunk Show a. Create your display make it look fabulous and relatable to your brand.
Generally but not always accessories vendors bring stock pieces they can sell during the event while clothing vendors bring samples take orders and ship the items later usually 4 8 weeks out. What to do DURING the Show. A typical trunk show is when the fashion designer or vendor brings their line to a boutique for a special in-shop showing for the stores customers the items used to be carried in a trunk thus the name.
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